What used to work in real estate marketing (print, direct mail, etc.) is nowhere near as effective as it used to be. In order to succeed, REALTORS® need to adapt their marketing techniques to meet consumer’s changing needs.
This session will explore marketing techniques and tools you can implement for little or no cost and that require little technical skill or knowledge.
Instructor: With over 150 speaking engagements around the U.S. each year, including sessions for NAR, several state conventions and other key industry events, Craig Grant is considered one of the top technology, marketing and risk management instructors around. As his motto, “Advanced Real Estate Technology Instructed at a Pre-K Level” states, Craig is able to take extremely complicated technology topics and present them in a way that the average nontechnical person not only understands, but also is able to apply to improve their business. www.reti.ws
- How to access information and technology has affected the role of today’s real estate practitioners and consumers
- How to build an online presence that is consumer focused and how to incorporate it into your marketing efforts
- Identify new techniques being used to improve the performance of traditional marketing tools including direct mail, email marketing, etc.
- Understand the importance of video and social media and how you can leverage it in your marketing system
FREE for OCAR Members
$25 for Nonmembers